For Organisations

I work with organisations that want their people to lead with greater clarity and less burnout.

Keynotes and workshops for executive teams and professionals who need to think better, speak better, and decide better in complex environments.

The problem

Organisations don't fail because of a lack of talent.

They fail because of how certain decisions are made and because of the conversations that never happen.

I see teams that perform, but that:

Avoid critical conversations
Confuse high standards with constant pressure
Sustain results at the expense of people

When this happens, it's not a technical issue. It's an issue of judgment, awareness, and leadership.

The work

What I do with organisations.

I work with organisations that want to review how they lead, how they decide, and how they communicate internally. Teams learn to:

Think more clearly under pressure
Say what they are not saying
Make better decisions
Manage trust as a tool, not as a permanent demand

The goal is not to leave energised. The goal is to leave clearer.

"Working with Susana in GrowCFO has been an absolute amazing experience. Her boundless enthusiasm and energy are infectious, making every interaction both enjoyable and productive. What truly sets Susana apart is her unique ability to strike the perfect balance."

Dan Wells — CEO GrowCFO

Formats

Corporate clients choose.

Keynotes

Talks that spark reflection, not just applause.

Conscious leadership
Managing trust
Difficult conversations
Complex decision-making
The invisible cost of leadership

Designed for executive committees, leadership teams, and internal conventions.

Workshops

Judgment training in real situations.

Practical cases based on real leadership situations
Participants work on their own decisions and dilemmas
Personalised feedback
Adjust how they decide and communicate

This is not theory. It is judgment training in real situations.

For event organisers

Looking for a speaker with substance.

If you organise an event and are looking for a speaker, you probably care as much about content as about impact.

My audience are people in positions of responsibility, or moving toward them. The topics I work with (leadership, trust, and decision-making) are designed to:

Connect with real professional experience
Combine depth with an inspiring message
Generate reflection and energy
Leave questions that continue working afterward

My approach adapts to your audience and event purpose: internal conventions, professional forums, or industry gatherings. I speak in Spanish and English, depending on audience and context.

If you are looking for a talk with substance, judgment, and meaningful motivation, we should talk.

Experience

I don't speak from theory. I speak from having been there.

More than 25 years in the corporate world, holding senior leadership roles within demanding environments. I have worked as part of executive committees, led teams and made decisions with real business and people impact.

Former Financial Controlling Director at Dentsu Aegis. Former CFO at Cash Converters Espana.

Today I combine that corporate experience with mentoring and keynote speaking, in Spanish and English.

That is why organisations that work with me are not just looking for inspiration, but for judgment, conversation, and more conscious leadership.

If there are people in your organisation who need to pause, think, and decide more clearly, we should talk.